Build Your Own Labs

Build Your Own Labs

Your clients dont need another DTC lab test.

They have you.

Your clients dont need another DTC lab test.

They have you.

Your clients dont need another DTC lab test.

They have you.

Launch custom panels, attract new clients, and create a new revenue stream—all completely free.

Launch custom panels, attract new clients, and create a new revenue stream—all completely free.

Free to use

Free to use

No NPI required

No NPI required

Lowest lab pricing

Lowest lab pricing

Trusted by thousands of practitioners

Trusted by thousands of practitioners

  • Sam T.
    Hormone Specialist

  • Kaya R.
    Registered Dietitian

  • Kailee K.
    Wellness Coach

  • Rich G.
    Longevity Practitioner

  • Sara L.
    Naturopathic Doctor

  • Sam T.
    Hormone Specialist

  • Kaya R.
    Registered Dietitian

  • Kailee K.
    Wellness Coach

  • Rich G.
    Longevity Practitioner

  • Sara L.
    Naturopathic Doctor

“A branded lab panel turns testing into a scalable product, not just a service.”

Sam T.
Hormone Specialist

“A branded lab panel turns testing into a scalable product, not just a service.”

Sam T.
Hormone Specialist

“A branded lab panel turns testing into a scalable product, not just a service.”

Sam T.
Hormone Specialist

Best-in-class lab pricing

Your clients get wholesale prices, 

while you can earn on every order

Best-in-class lab pricing

Your clients get wholesale prices, 

while you can earn on every order

From idea to
storefront in minutes

From idea to
storefront in minutes

01

Build your lab

Choose tests, create your lab panel, and let AI help with recommendations and write-ups

02

Make it yours

Set your reference ranges, add your brand, customize the experience

03

Market & earn

Share with clients, capture leads, and grow your practice beyond your existing client base

01

Build your lab

Choose tests, create your lab panel, and let AI help with recommendations and write‑ups

02

Make it yours

Set your reference ranges, add your brand, customize the experience

03

Market & earn

Share with clients, capture leads, and grow your practice beyond your existing client base

Your practice is always open

Your practice is always open

Your practice is always open

Capture leads, grow your brand, and turn your expertise into a business asset that works around the clock.

Capture leads, grow your brand, and turn your expertise into a business asset that works around the clock.

Thousands of
biomarkers available

Thousands of
biomarkers available

Thousands of
biomarkers available

Cover everything from hormones and metabolism to gut health, cardiovascular health, longevity, and beyond. Specialty lab kits coming soon.

Cover everything from hormones and metabolism to gut health, cardiovascular health, longevity, and beyond. Specialty lab kits coming soon.

  • hs-CRP

  • ESR

  • Glucose

  • Insulin

  • Neuropathy

  • ApoB

  • LDL Cholesterol

  • Triglycerides

  • TSH

  • Testosterone

  • Estradiol

  • Progesterone

  • Vitamin D

  • Cortisol (AM)

Free forever

Free forever

Free forever

No subscription fees.

No credit card required.

No subscription fees.

No credit card required.

No NPI required

No NPI required

No NPI required

Offer labs immediately with physician signing available.

Offer labs immediately with physician signing available.

At-home phlebotomy included

At-home phlebotomy included

At-home phlebotomy included

Your life’s work deserves room to grow

Your life’s work deserves room to grow

Most practitioners are limited by time. Malla helps you package your expertise, reach more people, and and build a business that grows alongside your practice.

Most practitioners are limited by time. Malla helps you package your expertise, reach more people, and and build a business that grows alongside your practice.

Your questions,
answered

Your questions,
answered

How is this different from Rupa Health or FullScript?

Malla lets you create and sell your own branded lab experience. Instead of sending clients to a third-party marketplace, you can offer custom lab panels through a storefront that reflects your practice, keeps clients engaged, and creates a new revenue stream.

What labs are available?

Malla offers access to thousands of biomarkers across hormones, metabolism, cardiovascular health, gut health, longevity, and more. Additional specialty testing options are coming soon.

How is it free?

There are no subscription fees, setup costs, or monthly minimums. Malla only charges a platform fee when a lab is sold through your storefront.

How do I get paid?

You set the price of your lab offers and earn a portion of every sale. Payments are automatically tracked and distributed through the platform.

What if I don’t have an NPI?

No problem. Malla offers physician signing, allowing eligible practitioners to offer labs without their own NPI.

Do I need to use the Malla EHR?

No. Labs by Malla can be used as a standalone product. If you’re already using the Malla EHR, your lab business integrates seamlessly into your existing workflow.

Is this HIPAA compliant?

Yes. Malla is built with HIPAA compliance in mind and follows industry-standard security and privacy practices to protect patient information.

Who is this for?

Malla is designed for functional medicine practitioners, health coaches, nutritionists, naturopaths, longevity clinics, wellness brands, and other practitioners looking to expand their offerings and grow beyond 1:1 care.

How is this different from Rupa Health or FullScript?

Malla lets you create and sell your own branded lab experience. Instead of sending clients to a third-party marketplace, you can offer custom lab panels through a storefront that reflects your practice, keeps clients engaged, and creates a new revenue stream.

What labs are available?

Malla offers access to thousands of biomarkers across hormones, metabolism, cardiovascular health, gut health, longevity, and more. Additional specialty testing options are coming soon.

How is it free?

There are no subscription fees, setup costs, or monthly minimums. Malla only charges a platform fee when a lab is sold through your storefront.

How do I get paid?

You set the price of your lab offers and earn a portion of every sale. Payments are automatically tracked and distributed through the platform.

What if I don’t have an NPI?

No problem. Malla offers physician signing, allowing eligible practitioners to offer labs without their own NPI.

Do I need to use the Malla EHR?

No. Labs by Malla can be used as a standalone product. If you’re already using the Malla EHR, your lab business integrates seamlessly into your existing workflow.

Is this HIPAA compliant?

Yes. Malla is built with HIPAA compliance in mind and follows industry-standard security and privacy practices to protect patient information.

Who is this for?

Malla is designed for functional medicine practitioners, health coaches, nutritionists, naturopaths, longevity clinics, wellness brands, and other practitioners looking to expand their offerings and grow beyond 1:1 care.